that's that el a has to ea generates from the revenue, wilson says, now goes to the nfl and coach madden. others on the street disagree. it's real money maker isn't football, but soccer. but from 900 mill friend from the fifa soccer franchise. he says that franchise should enjoy a bump in sales as excitement builds around the upcoming world cup. ea stock is up about 23% and nearly 5% in the past 12 months. ryan, back to you. >> who knew soccer was so being? do they play soccer in australia? >> yes, it's real by. the mighty mighty soccer roos. >>> on your technicals on your fundamentals is colin sebastian of baird. jonathan i'm going to start with you, and this really is one driven by the technicals. what are you seeing right now? >> the first we can really see from the long-term chart, if we go back about ten years on ea, made this large multiyear top, broke down below $40 in 2008, then from 2009 to to 13, kind of did the opposite, made a nice multiyear base and last year finally broke above that base. we think as long as it stays above that support area, you can own the stock and potent